Communicating Climate Impacts Through Adaptation
Source: Climate Outreach
Author(s): Chris Shaw
For a long time, ‘adaptation’ was a dirty word in the campaigning world: if we can just adapt, why bother trying to reduce emissions? But whatever we do to reduce emissions, significant climate impacts are now locked in, and it’s time we started taking the communication about adapting to these risks more seriously. The practical tips and activities in our new guide, “Communicating climate impacts through adaptation,” were created for the UK Women’s Institute Climate Ambassadors, but are relevant for anyone wishing to communicate climate impacts and ways to adapt within their communities. The guide includes do’s and don’ts to successfully communicate climate impacts, as well as short factsheets about flooding, heatwaves and drought, and activities that communities can engage in to adapt to these risks.
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