How to Talk about the Ocean so that People will Listen
Source: FrameWorks Institute
Author(s): Nicky Hawkins, Kate Brennan-Rhodes
When communicating about the ocean, we all make choices about what we say and how we say it.
We can make choices that increase public understanding and boost support for action to heal the ocean. We can avoid messages that get lost in translation.
By framing our communications well we can be confident that we’re being heard and understood.
These tried-and-tested ways of talking about the ocean are based on extensive research.
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